Fans of the Spanish League and football in general are awaiting the great meeting between the two rivals, Real Madrid and Barcelona, in the “Earth Clásico”, scheduled between them on Sunday evening, within the 32nd round of the Spanish La Liga.
“The Clasico” is often enjoyable for fans of beautiful football, but its reverberations there in Spain go beyond the world of football, as it stimulates the country’s economy and has even become a reason for the rise in the profits of “La Liga”. Season after season this continues, despite the departure of the two stars, Lionel Messi from the Catalan team, and the Portuguese Cristiano Ronaldo from his royal counterpart, after a fierce competition that extended for several seasons. For a long time, the Spanish League achieved a phenomenal viewership rate and attracted the most prominent advertisers from around the world.
Hence, what La Liga revealed has not come as a surprise. On the eve of the famous “El Clásico”, it was reported that the total revenues registered at €5.69 billion for the 2022-2023 season.
These revenues increased by 17.8% compared to the previous season and exceeded the 5.07 billion euros recorded in the 2019-2020 season.
This growth was supported by record commercial revenues exceeding 28.6%, in addition to growth in match day revenues (36.9%) thanks to record attendance in stadiums. This has come in parallel with the clubs’ recovery from the impact of the “Covid-19” pandemic for the second season in a row. Laliga reached an unprecedented 15 million spectator count, breaking this mark for the first time in the history of Spanish football, with an average attendance of 72% during the 2022-2023 season.
Investments also hit a record mark at €848 million invested in infrastructure, including an investment by Real Madrid to renovate the “Santiago Bernabéu” stadium, which is where Sunday’s meeting will take place.
All odds indicate that this match will be one of Earth’s greatest, with everything that this term implies. This makes sense, amid expectations that the watch rate will be unprecedented, considering that this is the last chance for Barcelona to try to prevent its traditional rival from seizing the league throne. An estimated 500 million people around the world will be tuning in to the match, according to the Spanish League’s coordinates.
In any case, the Real Madrid and Barcelona matches are a matter of football legend and open conflict, especially when regarding the contradictions surrounding the two teams in terms of culture and politics, thus making their matches the strongest “Clasico” in football.
It is noteworthy that few people know that the term “Classico” associated with the “La Liga” summit is relatively recent terminology, as it did not enter the Spanish football lexicon until the end of the 20th century; the match between the two teams was commonly referred to as the “derby” or “derby of the universe”.
Football historical sources indicate that Spanish football drew the term “El Clásico” from the continents of South and Central America, where this term is commonly used to describe “derby” matches, or fiery encounters between the teams that always compete for titles.
The most famous site of this type of matches in South America is the confrontation known as “The Super Classico” between the two poles of Argentinian football in Buenos Aires, Boca Juniors and River Plate. Those encounters were infamous for the violence involved and the rioting inside and outside the stadium between the fans of the two teams and sometimes even between players themselves.
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